For individuals who are currently attempting to sell their home, social distancing measures are presenting a new series of challenges for selling a property in 2020. Consider the following ways in which real estate agents can provide reassurance for prospective sellers during COVID-19.
Explain the ways in which people are still buying homes.
Many people are under the misconception that the market is stagnant at this time. With technology at our disposal, the real estate industry continues to flow this spring despite social distancing. One of the main reasons why homes are still being sold is because of the availability of video tours to showcase home listings. Apps such as Zoom and Facetime are becoming increasingly popular since the start of COVID-19. An agent can use these platforms to show interested buyers a home over digital devices in real time. Although most real estate transactions at this time are being modified, homes are continuing to sell in the U.S.
Encourage your clients to prepare their properties in quarantine.
If your clients are choosing to wait until the end of COVID-19 to sell a property, there are several steps that they can take to prepare during this period of quarantine. Encouraging your clients to use this time to make any necessary repairs, repaint walls, and declutter rooms, will help them to maintain a positive outlook and maximize their time spent at home.
Emphasize an optimistic approach for the future.
Since most of the population has been under quarantine for the last several weeks, it is understandable that many sellers are having a difficult time with remaining optimistic. Although buyers in your area may not be attending open houses at this time, it does not necessarily mean they do not want to tour a home. With this, it is important to emphasize that sellers should remain focused on the future and understand that people will always need to buy homes.
